Achieve Purpose

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Boredom is the Result of Ineffective Processes

There is no question that doing business can be more complicated than ever. But many owners and managers operate in a process vacuum. There’s nothing more worthless than a perfunctory executive meeting where everyone just goes through the motions and no strategic decisions are made. Over the years, how often were there times when sheer boredom was the only item accomplished on the agenda? Every business has their own style and culture, but some patterns of behavior inspire people to perform. Here are five real-world lessons to avoid the process vacuum. 1) Remove the blinders and see where you are. The most important part of a process is articulating the vision; where you are and where you need to be. In an effective business process, managers rise above the paperwork to have clarity of the process and navigate through the activities that lead to a specific result.  2) Don’t lose your sense of humor. There’s a huge difference between serious business decisions with big implications and taking yourself too seriously. People and teams are more effective and make better decisions when the mood is lightened. 3) Hard work is the best inspiration. Objects in motion are more likely to stay in […]

Can Popcorn Improve the Bottom Line?

In business, when something is working or doing what it is supposed to do, we tend not to look at it. When it breaks, we will fix it. There are more pressing issues to focus on that requires our time and attention. Take the self-service popcorn machine in the corner of the local pub. It’s been doing its job for many years; maybe decades. It makes popcorn. If the light bulb burns out or the stirring mechanism in the pot stops, you fix it. Although it may have seen better days, its working fine. Let’s think about it as it is part of a business process.   ·       Is it portraying the image that we want to our customers? ·       Can we increase customers if we had a better (and cleaner) image? ·       Can we reduce down-time with regular maintenance and cleaning? ·       Can we increase popcorn production?   ·       Can we produce better tasting popcorn? ·       Can better tasting popcorn increase sales? (Studies show that customers stay longer if pubs offer food. The salt from the popcorn will often increase drink sales.) Healthy businesses look at processes and systems for opportunities to improve customer satisfaction, increase employee engagement, and […]

Outperform the Market with Purpose

I recently had a discussion with a business owner who challenged the necessity of identifying organizational purpose. From their perspective it was simple; to make money to survive. Business was a necessity to survive life, a means to the end and nothing more. Making money is a result of doing good business. Purpose is why we are doing business. Organizational purpose is more than a goal that is completed and forgotten. It permeates and defines why we do, how we do, and what we do. When our focus – our purpose – is clear, the organization is aligned, engaged, and can thrive. Science is increasingly validating what people have known about our individual selves: that purpose is a foundational core. Purpose dramatically affects our longevity and well-being, and it creates drive and passion. We change, our priorities and values shift; confidence grows, dissolves into doubt, returns; relationships evolve, form and reform; we have life milestones and events – all forming the complexity of life.  Our individual purpose is not discovered once and then we are done with it. It is reexamined and discovered at various points throughout life. Organizational purpose is no different. The business changes, shifts, grows, and adapts; […]

Propel Growth by Aligning Purpose

There is a renewed model of connection and leadership in business. Some folks do this naturally, and the rest of us require a little bit of practice. For those of us that require some practice, build a shared vision, a business PURPOSE that guides and propels progress. The most effective and remembered leaders of our time, and the most successful companies, will be builders of purpose, which inspire the people both inside and outside the organization. Geoff McDonald, Global Vice President HR for marketing, communications, sustainability and talent at fast-moving consumer goods company Unilever, suggests that businesses with a clear purpose and that align leadership and infrastructure to realize and support that purpose will be able to create sustainability in the longer term. The 3rd annual Deloitte Core Beliefs & Culture Survey, reveals that organisations with a strong sense of purpose — described as a focus on making a positive impact on customers, employees and the society in general — are more confident in growth prospects, are more likely to invest in initiatives that lead to long-term growth and enjoy higher levels of confidence among key stakeholders. According to the results of the survey, 82% of respondents (executives and employees) […]

Using Customer Touch Points Effectively

Good customer relationships depend on the little things, but it takes more than just a pop-up notification to follow-up from your CRM software to build meaningful customer relationships. Studies prove that relationships are maintained more effectively when there is regular contact. It’s a simple concept, really. Increase the number and frequency of high-quality touch points with your customers, and you stand a better chance of being top-of-mind when it’s their time to buy. Touch points are ways of connecting with your customers and potential costumers. Smart marketers know that touch points must be varied and relevant to the customer, otherwise it’s a waste of resources, both time and budget. Continually calling on a customer can lead to frustration and potential rejection. Relevant and varied touch points are key. One simple touch point that is often overlooked is the use of business events and topics. As you get to know your customers, you should take note of their interests. As you see events advertised that would be of mutual interest, invite these individuals to attend, either as your guest or to meet you at the event. Events, whether social or business interests, allow you and your customers to interact in on […]

Resources for Those Beyond Start Up

I hear from business owners that there is a lack of resources and support for small to medium size companies that are beyond the start up but do not have the budget or time to attend national training and seminars. There is a real need for companies with 10-75 employees to find resources that not only provide knowledge but also focus and support growth strategies. Designed exclusively for results-driven small to medium businesses, Purpose Boards provides business owners with the specific insights, strategies and leadership development to achieve results. Offers business owners and nonprofits an opportunity to: Have a trusted, confidential business source Have an objective board of advisors Improve organizational productivity Gain specific insights, perspective, and honest feedback Leverage the experience of other small business leaders Focus on the strategic Develop more effective decision making skills Reduce stress and find more life balance Give back and support other business owners Personal growth Increase your confidence to take action Achieve Purpose facilitates monthly professional peer-to-peer group meetings and individual sessions designed to support business owners beyond the daily operations and help them focus on their strategic growth decisions. Innovative ideas and creative approaches are critical to helping small businesses overcome […]

Driving Growth or Rejecting Traditional Business

The Millennial generation has captivated academics and the media alike. They have helped shape the direction of technology, how we communicate, the care of the environment, and the popularity of social media. They have helped foster the change in how we educate, well, them and future generations. We have been hearing and reading about this generation for years and today, Deloitte’s third annual Millennial (Generation Y) Survey that explored what this generation wants from business, government, and the future workplace was published. Besides the interesting tidbits of information that can be gleamed from surveys and reports, why should business leaders be paying close attention to the Millennials? The Millennial generation will have the greatest impact on our economy, and yet many business leaders may not fully understand why or how. Impact #1 – Need for Skilled Workers – The leading edge of the baby boomers is turning 67, so every month, large numbers of Americans are retiring and leaving the workforce. Nearly 80 million baby boomers will file for retirement over the next 20 years. That’s a average of 10,000 skilled workers leaving the workforce a day! Impact #2 – Largest Generation in…Generations –  There is not a concise birth age rang that […]

Surviving Year End

The average person has so many competing priorities this time of year it can be difficult to juggle all of the things that are competing for your time. Here are FIVE things to remember to help you survive the year end. 1. Stay Organized Most of us know that being organized offers a slew of benefits. It helps you feel more confident and capable, it helps you stay connected to the things and people that are important to you, and it saves you time. According to Jamie Novak, author of The Get Organized Answer Book, “the average person wastes almost an hour a day searching for misplaced items like house keys, reading glasses and important pieces of paper”. Remember that how each of us defines organized and what it may look like may be different for each of us. 2. Be Realistic Many people use the end of the year as an opportunity to try and complete everything that has not been completed yet this year. Maybe that includes annual sales goals, current projects, annual financial reports, or even 2013 unmet resolutions. On top of all that, this time of year usually adds family commitments, special events, holiday parties, and […]

How Do You Measure Up?

As we approach the end of the year most of us formally or informally, take some time to review current year and look towards the next. By now most large companies have completed next year’s budgets and established sales goals, and are probably are almost finished with updating their dashboards and report templates to be able to measure next year’s sales. Its good business and most would agree that drives achievement. Then why, according to the 4th Annual Staples National Business Survey, did more than 80% of the 300 small business owners surveyed say they don’t keep track of their business goals, and 77% have yet to achieve their vision for their company? With that statistic, it should be no real surprise that individuals have similar statistics. According to Dave Kohl, professor emeritus at Virginia Tech, 80% of Americans say they don’t have goals, 16% do have goals but don’t write them down, and fewer than 1% review them on an ongoing basis. Why don’t small businesses and individuals create, write-down, and review goals regularly? I am fairly certain that it is not because small businesses and individuals look for ways to fail and not achieve success. I believe two […]

Cultivating Authenticity

The other day I read an excerpt from the book “The Gifts of Imperfection” by Brené Brown on authenticity and I was reminded on how simplistic being authentic is and should be, on one hand, and yet most of us struggle being so because of the energy and awareness that it takes to be truly authentic.  She says, “authenticity is the daily practice of letting go of who we think we’re supposed to be and embracing who we are.” She also reminds us that it is our choice. It is a choice that we make with every decision, every interaction, and every feeling. It is that choice that allows us the ability to be authentic all the time, and it is that choice that takes constant self awareness and energy. “The idea that we can choose authenticity makes most of us feel both hopeful and exhausted. We feel hopeful because being real is something we value. We feel exhausted because most of us know that choosing authenticity is a huge undertaking.” Choosing authenticity means: “Cultivating the courage to be imperfect, to set boundaries, and to allow ourselves to be vulnerable;Exercising the compassion that comes from knowing that we are all […]